Embarcadero / Financial District
From captains of the high seas to captains of industry, the Embarcadero has often been where people first began their San Francisco journey.
The Embarcadero—the city’s east-facing waterfront, with its finger piers and glistening views of San Francisco Bay—is where San Francisco had its first growth spurt, thanks to the California gold rush of 1849.
The area gets its name from the Spanish verb embarcar, which means "the place to embark," and we couldn't agree more. From ferries to bikes, pedicabs, skateboards and F train street cars hailing from all over the world, you'll see every way to embark imaginably.
Neighborhood Highlights:
The Exploratorium on Pier 15 is one of the city’s favorite destinations for families. The beautifully renovated Ferry Building Marketplace is a foodie’s paradise, stocked with wine bars, cafes, innovative restaurants, fine food shops and a farmers’ market. True to its name, you also can catch ferries to the North and East Bay.
Area hotels include the Hyatt Regency, The Jay, The Harbor Court Hotel, The Palace Hotel and Hilton San Francisco Financial District.
Eat Your Way Through San Francisco’s Ferry Building
This is your guide to the delicious restaurants and speciality food retailers in San Francisco's Ferry Building.
ExploreEverything You Need to Know About San Francisco's Historic Tadich Grill
Looking for a dining experience that embodies classic San Francisco? Look no further than the Tadich Grill, the oldest restaurant in the city.
ExploreLike a San Francisco Chef
Meet Chef Laurence Jossel from NOPA
Learn why Chef Laurence came to San Francisco all those years ago, why he still loves the city and what he loves about the Ferry Building Farmer's Market.
Explore More
San Francisco Neighborhoods
Union Square
When the going gets tough, the tough go shopping in Union Square. Indeed, in a town with abundant citywide shopping, Union Square is the most renowned source of retail therapy.
Fisherman's Wharf
If there's one part of town that visitors — both first-timers and many-timers — equate with San Francisco, it's Fisherman's Wharf.
SoMa / Yerba Buena
In the 1970s, industry moved out and artists moved in. Now, SoMa has so much to experience, including the country's most beautiful ballpark.
North Beach
Old Italy, the New Deal, memories of Kerouac and the Beats and echoes of the waterfront Bohemianism meet of-the-moment eateries in North Beach.
Nob Hill
Those little cable cars that climb halfway to the stars in Tony Bennett’s “I Left My Heart in San Francisco’’ are climbing Nob Hill, the historic and iconic neighborhood of San Francisco.
Embarcadero / Financial District
From captains of the high seas to captains of industry, the Embarcadero has often been where people first began their San Francisco journey.
Civic Center / Hayes Valley
This central city district encompasses everything from stately concert halls and museums to animated restaurants and wide-open public plazas just west of Downtown.
Marina / Pacific Heights
The Marina's boutiques and restaurants attract a hip, younger crowd, while the views and stately homes of Pacific Heights take your breath away.
Japantown
San Francisco’s Japantown is the oldest in the U.S. From its famous Peace Pagoda to a variety of great eats, learn about this vibrant historic neighborhood.
Fillmore
A neighborhood full of music history, fine dining, and upscale shopping, The Fillmore packs more into a few city blocks than you can believe.
Mid-Market
A combination of enterprise zones, high tech, arts groups, retail, and restaurants, Mid-Market is witnessing a boom.
Chinatown
With its pagoda-style architecture, ornate lamp posts, exotic menus and other distinctive elements, a stop here can feel more like a trip abroad than a neighborhood stroll.
Bayview
Bayview is the sunniest neighborhood in San Francisco, home to 35,000 residents, nesting ospreys and some of the most urban, diverse sights and bites in the city.
Mission District / Dogpatch
The Mission District is one of San Francisco’s most of-the-moment neighborhoods, packed with trend-setting boutiques, restaurants, and more.
Castro / Noe Valley
Regardless of your sexual orientation, no trip to San Francisco is complete without a visit to the world-famous Castro District, one of the country's first gay Neighborhoods.
Haight-Ashbury
Start your Summer of Love experience on the corner of Haight and Ashbury streets, where 1960s flower power blossomed.
Golden Gate Park / Sunset
Within Golden Gate Park, you'll find lakes, gardens, museums, golf courses and a herd of bison. The Sunset offers a zoo, views of the Pacific Ocean and tasty eats.
Richmond / Presidio
The southern anchor of the Golden Gate Bridge, the verdant, scenic Presidio, artfully reclaimed Crissy Field, and the Civil War-era Fort Point are just a few of the attractions in the northwest corner of town.
Treasure Island
This gem of an island offers a bustling urban winery scene, popular flea markets and photo ops of San Francisco's downtown skyline.